Peps emphasises the importance of norms, routines and habits in education. Peps explores the “social norm effect” and suggests practical ways that schools and colleges can use it to foster desirable behaviours and attitudes. He discusses routines, explaining why "routines are the bedrock of responsive teaching," and references Atomic Habits to show the successful blend of habits and routines. Finally, Peps addresses the challenges of adopting habits for both teachers and students, offering insights on overcoming these obstacles.